Yorkville Community Unit School District 115 was recognized for its exceptional communications efforts by the state’s school public relations association. The Illinois Chapter of the National School Public Relations Association (INSPRA) held its annual Communications Contest Awards Luncheon on September 13, at which it recognized the top communications in the state.
Kristine Liptrot, APR, director of communications and community engagement for Yorkville CUSD 115, received three Awards of Excellence and two Awards of Merit at the event. Dr. Timothy Shimp, superintendent, accepted the awards on behalf of District 115. Awards of Excellence were presented to District 115 for its Involvement and Partnership Opportunities publication and Technology Guidebook for Parents. Awards of Merit were received for the district’s Emergency Preparation Communications and Procedures publication and for the writing of the “Y Not Say Something” campaign. Liptrot also received an Award of Excellence for her speech as part of the INSPRA Distinguished Service Awards.
Professional school communicators from across the country judged the 158 submissions. Each entry was evaluated by three judges against a rubric of excellence, with awards given to those that scored within the established ranges for merit and excellence.
“We are proud to recognize the winners of the 2019 Communications Contest, whose outstanding work exemplifies the best school communications in Illinois,” said INSPRA President Kristine Liptrot, APR. “Understanding how to communicate and then creating a successful communication is not easy and it is not something that just anyone can do well,” she said. “Knowing how to communicate a complex concept to people who are from multiple generations using various communication tools is incredibly challenging. Professional school communicators must be flexible and evolve to meet the needs of both their districts and their intended audiences. It takes education, it takes training, and it takes practice.Through this contest, we recognize the quality work of INSPRA members and their dedication to continued growth.”
The complete list of 2019 INSPRA Communications Contest winners can be viewed at www.inspra.org.